May 2005  | This month's cover company is Lois Jewellery. Launching a new range of Boat Style diamond rings. Lois Jewellery 0121 212 1715 | Welcome to the second of our new J-Dex online monthly magazine. If you're new to J-dex then please take the opportunity to add your name to our subscribe list of internet magazine readers and we'll update you each month. J-dex Magazine continues to be published in print and to the left of your screen, you'll see a list of the major articles featured. We're always developing the web site and if you click any of the contributing advertisers shown right, you'll be taken to a picture of their advert in this month's magazine along with full contact details. If you would like to receive a print copy of the magazine through the post, please select the subscribe link at the top of the page. The J-dex newsletter and J-dex online allows us many more opportunities to allow advertisers to promote their services directly to our readers or indeed inform them of special events or promotions as soon as they happen. If this is of interest please give Sheena a ring on 02380 273100. This month's main features: World of Diamonds De Beers has been spending $200 million every year on the generic advertsing of diamonds. Gordon Hamme examines the future of diamond marketing in a global marketplace. |  |  | Clive Burr MA RCA: Master Craftsman Having given up a place as a fine artist at St Martins School of Art, Clive began his career in design studying 3D design at High Wycombe. He then took his Master Degree at the Royal College of Art. Its only later he learnt that although receiving a fine design tuition, business acumen was learnt later on the job. | Inhorgenta Review Two differing views of one of Europe's largest Jewellery Fairs. J-dex invited David Keeling, a Canadian Goldsmith, to report on his first visit to a European trade Fair. Martin Foster then examines the growing activity and recovery in consumer demand exemplified by the confindence of Inhorgenta. |  | Copyright 2005 J-DEX MAGAZINE |